Tag Archives: Google

Supreme Court Rules On Copyright Registration: What Does It Mean?

I previously wrote that I was hoping the United States Supreme Court’s decision in Reed Elsevier Inc. v. Muchnickwould finally answer the question of whether copyright registration is necessary for courts to have subject matter jurisdiction. We now have a ruling – it … Continue reading

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Google Takes Keyword Advertising Global — Making Lawyers Around The World Happy

We previously wrote that the Second Circuit handed Google a defeat in its efforts to sell trademarks of competitors for its lucrative keyword advertising scheme.  Apparently undeterred by that setback orongoing action with Louis Vuitton which is now in the European Court … Continue reading

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Can Google Sell Trademarks As Keywords To Trigger Advertising?

If I search for “Delta Airlines” on Google so I can book my flight to Washington D.C. to see the cherry blossoms, can Google sell American Airlines the “Delta” trademark as a keyword to ensure that American’s advertisement appears with my search results?  It does not appear … Continue reading

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